News

Pacific Magazines has scored significant gains in readership and market share in key publishing categories, outpacing the overall magazine market according to the latest figures released today. Across its portfolio of titles, Pacific Magazines is now nudging a 30% share of overall readership, and dominating readership in key publishing categories.

Australia's No. 1 home magazine, Better Homes and Gardens, is going from strength to strength, delivering the biggest readership increase of any magazine in Australia for the third consecutive time.

Pacific Magazines today revealed that FAMOUS is on target to deliver a circulation base of 70,000+ for the next quarterly audit - a remarkable performance in a competitive celebrity magazines market and underlining the significant developments in the magazine's editorial and marketing over the past three months.

Australia's leading provider of Out-Of-Home Digital media, PDM, today announced the launch of an exclusive partnership with consumer magazine publisher, Pacific Magazines, providing advertisers with a unique cross-platform media opportunity. In an Australian first, Pacific Magazines will display branded custom content on PDM's digital signage network from a selected range of high-profile magazine brands including Marie Claire, Men's Health, Women's Health, Famous and Virgin Blue Voyeur.

"A is for Apple" is a new report conducted by Practical Parenting on the grocery shopping habits of Australian parents. The report is essential reading for anyone who wants a better understanding of the impact having children or planning to have children has on grocery buying.

Weight Watchers magazine is Australia's best-kept secret. The top selling women's health and lifestyle title is re-launching from bi-monthly to a monthly magazine with a whole new look and broader editorial content with the March 2009 issue.

Australia's longest running monthly magazine, Home Beautiful, is celebrating its 1000th issue with the November issue, out now. Home Beautiful was first launched in 1925 and despite tough economic times has managed to hang onto its core circulation of 70,041 and has 367,000 readers.

Pacific Magazines has announced a new sales structure and a series of new appointments. Carrie Barker, Pacific Magazines Group Sales Director says "Pacific Magazines is committed to growing advertising market share. This will be achieved by having the best media sales team in Australia. I want our team to be "best in class" in innovations, strategic selling, and to have deep customer relationships. I am therefore delighted to announce the appointment of a new team to help me achieve these objectives."

The pages of Women's Health are brought to life this October, at a unique, interactive and FREE event - Women's Health Are You Game? proudly sponsored by Priceline.

That's Life!, Australia's number 1 real-life magazine and 3rd highest selling weekly magazine has launched a brand-new website www.thatslife.com.au.